Dear TBL practitioners
I want to convert two of my current courses - a course on Services Marketing (+- 70 students) and a course on Research Methods (+- 80 students) - into TBL courses and would like to make contact with colleagues who teach similar courses to exchange ideas. I would specifically appreciate examples of appropriate application exercises to get a sense of how a good application exercise should be structured.
The Services Marketing course runs over 7 weeks with one 3 hour contact session per week. Given that learning groups take some time to develop into effective teams, I am concerned that TBL would not be suitable for the Services Marketing course. I would appreciate your guidance in this regard.
Are there any "team building" activities that I could do early in the Services Marketing course to help the groups to function more effectively?
Kind regards
Theuns Kotzé
Dept. of Marketing and Communication Management
Faculty of Economic and Management Sciences
University of Pretoria
South Africa